Offering cooking classes at your restaurant is an excellent way to build your reputation as a delicious social hub in your community and diversify your revenue stream. While we’re in the middle of the COVID-19 pandemic now, restaurants should be thinking about and looking towards cooking classes in the future as a way to financially recover from the pandemic.

No matter where you live, every community now seems to contain countless influencers. While these influencers have a strong reach with local audiences, they also can attract travelers to your restaurant. A growing number of people are using platforms like Instagram to help them make travel decisions. Creating partnerships with local and regional food bloggers is a great way to ensure that you are in front of your ideal audience.

Social media calendars are a great way to keep track of your content, highlight milestones, and promote features and special events at your restaurant. How often you post is your choice, but a social media calendar can help you stay organized and drive your restaurant’s sales.

One of the many changes that have been brought about in the wake of the coronavirus pandemic is the rapid adoption of contactless payment methods. The most popular forms of contactless technology to use are smartphones, smart watches, and specialized credit cards.

In November 2019, the National Restaurant Association unveiled their 2030 Insights Report. Although released ahead of the Coronavirus pandemic, the report contains useful predictions and potential industry disruptors that may develop between now and 2030

You may have heard of meal kits, and noticed an increasing number of ads for meal kit companies online. According to the National Restaurant Association, in 2019, 41% of consumers said that they would purchase take and bake meal kits from their favorite restaurants, if offered.

81% of Americans now own smartphones. In 2019, Google reported that a whopping 63% of all searches were done on mobile devices. Given this information, it’s safe to assume that your customers are looking at and searching for your restaurant on their smartphones. But are you ready for this?

At the beginning of August, Instagram launched Reels, its competitor to video-sharing app TikTok. This is the latest development in the drama behind potentially banning TikTok in the United States. So what are Reels? What do I need to know about them?

There comes a time for every restaurant where they are called upon by non-profit organizations for donations. Whether this is free food for an event, a space for a fundraiser, or a gift card for a silent auction. Today, we’re talking about non-profit donations and how to handle them.

As the holiday season approaches, you may be anxiously wondering how you can fill both seats and your staff’s pockets under the ever-changing coronavirus guidelines. Today we’re sharing some creative ideas for the holidays that are both fun and COVID-conscious!